The Professional Marketer’s Guide to Influencer Marketing

Discover the industry secrets that allow the experts to make the most out of their influencer campaigns. This eBook is for brands and agencies looking to scale existing influencer programs.



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What You'll Learn In This Guide:

Download this guide to learn how to discover and choose influencers who will have a lasting impact on brand awareness and engagement, and run campaigns that deliver on your objectives.

This offer includes tips and tricks for:

  • Advanced influencer discovery and evaluation techniques
  • Efficiently engaging influencers at scale
  • Negotiation tactics and market rates
  • Advantages of micro-influencers

Full Chapter List


From Fame to Actual Influence


Efficiently Engaging Influencers at Scale


Rules for Effective Influencer Content


Performance Tracking


What’s Next for Influencer Marketing?